Categories
Tech

Dec 2019 gadget update

Every 6 months I do an update on the state of my gadgets and what I use. End of 2018 and mid 2019 I did not do one because of my recovery from the QuadrigaCX scam that took the majority of my life savings.

Computers

Porsche Design Book One (2017) – replaces 2016 Microsoft SurfaceBook

The Porsche Design Book One is a laptop I had been eyeing for a long time, but often decided against purchasing since I already had a MS Surfacebook. So why did I decide to switch now? Mainly because I decided the dedicated GPU in the SurfaceBook (965M) wasn’t that powerful anyways, and I had the Asus Zenbook Pro Duo as a gaming laptop already. This was one of the biggest reasons I was keeping the SurfaceBook. In addition, the 3:2 display in the SurfaceBook wasn’t that important to me anymore as I had the 16:10 Onemix Yoga 3 and the 4:3 iPad Pro 10.5. Since those were the two main reasons I chose the SurfaceBook over the Book One, I finally decided to get the Book One. The benefits? Much better design, thunderbolt 3 ports (thank god, I didnt like the Surface connect port at all), and the Yoga design which means I can just flip the display over to watch a movie instead of detach+reattach the display which is what I had to do with the SurfaceBook (much more troublesome).

Alienware M15 (2019) – replaces  2016 Alienware 15 R3, 2017 Lenovo P70, 2015 Asus G751

I sort of regretted selling my Alienware 15 for a desktop computer (the Cyberpower Syber C) – a few months later, I still pine for a portable gaming machine. Then I saw that the Alienware m15 had been discounted a bit in preparation for the *new* redesigned Alienware m15. The new one however didn’t have a numpad and was much pricier. Since the last gen Alienware m15 wasn’t much more expensive than my old Alienware 15, I decided to go for this one. I originally was looking at some really cool gaming dual screen laptops like the HP Omen X 2S and Asus Zenbook Pro Duo, but they were substantially more expensive, and the dual screen – while cool – couldn’t think of using it all that often as more than just a gimmick. So decided to stay tried and true to the Alienware, which is now my main portable gaming machine – as my old Alienware was before.

CyberpowerPC Syber C Xtreme (2019) – replaces 2015 Asus ROG G751, 2016 ThinkPad P70

The CyberPowerPC Syber C Xtreme is my main desktop gaming computer and the most powerful computer I have. It is essentially a built computer, with an AsRock motherboard, Intel Core i5 9600k CPU, 32gB Corsair RAM, 1TB Intel SSD, 3TB Seagate HDD, Corsair power supply, Zalmann cooler and Nvidia RTX 2070 GPU. This computer connects with my Asus ROG PG27UQ gaming monitor and Logitech G610 mechanical keyboard / Logitech G502 mouse for the ultimate home gaming experience.

Tablets/Phones

10.5 iPad Pro (2017) – replaces 2013 iPad Air

The iPad Pro has replaced my aging iPad Air (which easily is the oldest device I use frequently). Part of the reason why I got it is because it has the capability to be a light portable travel companion. Yes I have the Macbook Pro too – but the iPad Pro is basically a hybrid computer that is both a tablet and a laptop – while it has a mobile OS – multitasking has improved a lot in iOS 11. Its not going to be my main device but as a travel device its great. It has a splendid 4:3 aspect ratio which is better for reading documents and webpages and has LTE (which is WWAN) so don’t need to use my phone hotspot, plus paired with the Brydge keyboard I have it does a neat looking Macbook Pro impression. Plus its way cheaper (I got it for $700 total with the keyboard) compared to Surface Pro or Eve V.

Apple iPhone 11 Pro (2019) – replaces 2017 Google Pixel 2

Back to an iPhone again you say? Well the main reason I went back to it is because of the camera system. I wanted something to replace my bulky Sony A6000 camera + lens + DJI Osmo and this is one of the two best camera phones on the market along with the Google Pixel 4. But unlike the Pixel 4, this has an ultra wide lens in addition to the standard wide lens and the telephoto lens so the iPhone 11 Pro is the best camera phone on the market with 3 lenses (I’m aware there’s the Huawei P30 Pro as well but its quite a big bigger). So this has become my main phone to replace my aging Pixel 2 as well as my main camera as well. 

Samsung Galaxy S8 Active (2017) – replaces 2017 Sony Xperia XZ1 Compact, 2017 Essential Phone

The Samsung Galaxy S8 Active replaces my former Xperia XZ1C as well as my Essential Phone as my secondary phone, partly because I don’t really find myself needing a small phone to do anything anymore. It’s also my main PMP device, which I use for watching movies and video – the Super AMOLED display, microSD slot and headphone jack definitely helps in that regard. Plus, its rugged and IP68 water resistant, which I find useful in case I drop it somewhere – I’ve always had a fondness for tough phones ever since I used the Kyocera Duraforce Pro as my main phone for a brief 2 months in early 2017. The S8 Active, while it was released the same year as the Pixel 2, XZ1C and Essential and has the same Snapdragon 835 CPU, the fact that it has a headphone jack / microSD / IP68 (Essential and Pixel 2 lacks this), AMOLED display (Essential and XZ1C lacks this) and a better camera than every phone from 2017 aside from the Pixel 2 and iPhone X, makes the S8 Active the best all around phone from 2017.

Music

Astell&Kern a&norma SR15 (2018) – replaces 2018 Fiio M7

A great all around DAP that has replaced my FiiO M7 (too laggy and crashes alot, also annoying UI) and Pioneer XDP100 (battery sucks). Only thing its missing is the LDAC support (which the FiiO models had), but makes up for it with dual Cirrus Logic CS43198 DACs (compared to no dedicated DAC for the FiiO M7 and the single ESS ES9018 in the Pioneer), USB DAC capability, DLNA streaming capability, balanced out (probably not using it but nice to have), Apt-X HD (again no LDAC but good enough), 64GB onboard space (although lacks the 2nd SD card slot of the pioneer), a much better UI interface compared to the FiiO M7 and being perfectly pocketable. It’s also probably the best built out of the 3 as well (made in Korea)!

Astell&Kern Michelle (2018) – replaces 2017 Monster Gratitudes
My main IEMs for listening to music on the go. It’s replaced my Monster Gratitudes (Comply foam tips wore out and weren’t worth replacing), as well as my Fender FXA5s (which were lackluster), and pairs perfectly well with obviously my Astell&Kern DAP, and has a balanced cable to boot!

Sony WH-1000XM3 (2018) – Replaces 2017 Sony MDR-1000X
These are my main closed back wireless/noise cancelling headphones which replaces my Denon MM400 (which were stolen at work) and my Bose Quietcomfort 25s (which broke) and Sony MDR-1000X (my previous NC cans). Compared to the Sennheiser Momentum Wireless and Bose Quietcomfort 35s, The sound quality is comparable to the Sennheisers but the noise cancellation is better. The noise cancellation is on par with the Bose and the sound quality is better, and its a lot more comfortable than the 1st gen MDR-1000X. It’s simply put one of the best wireless NC cans on the market right now.

Bose Soundlink Revolve (2017) – Replaces 2015 Creative Soundblaster Roar 2
This is my portable bluetooth speaker, replacing my Creative Soundblaster Roar 2. It is smaller than the Roar 2, although it lacks alot of the Soundblaster features it makes up for it by looking and being very simple, playing 360 degree audio and being quite loud for its size.

Creative SoundBlasterX Katana (2017) – Replaces 2015 Creative T4W

Now used as my main computer speakers replacing my Klipsch ProMedia 2.1 and Creative T4W speakers. It’s the first soundbar designed specifically for computer use. RGB lighting, bluetooth, 7.1 virtual surround and a bunch of other options, has a lot of inputs etc – what’s not to love? And it gets REALLY loud.

Klipsch the Three (2017)

These stereo speakers are really cool and retro looking especially with the Ebony wood finish. Not only does it support DTS Play-Fi, Bluetooth, phono and AUX inputs but I usually hook it up to my turntable as it has a built in phono preamp! I’ve compared the Klipsches with the Polk Audio, KEF, AudioEngine, Fluance, Focal and other speakers but the Klipsches are definitely the best value for the performance and looks

Google Home Hub (2018) – replaces 2017 Yamaha Clock Radio

The Google Home Hub replaces my Yamaha Clock Radio as a smart alarm clock + digital photo frame.

Cameras

Apple iPhone 11 Pro (2019) – replaces 2017 Sony A6000, 2016 DJI Osmo+, 2016 Essential Phone
Yes my main camera is no longer a DSLR but a phone instead! The new iPhone’s triple lens system makes it the best camera phone on the market – obviously it’s still not as powerful as a DSLR or mirrorless or even the Sony RX100 but at the same price it packs a lot of punch for recording videos – especially in combination with the DJI Osmo Mobile 3 gimbal + Shure MV88 mic. Another key factor in why I got this as my main ‘camera’ is the size – it doubles as a secondary phone which means I can take it everywhere with me which I can’t say about my Sony alpha camera or my DJI Osmo.

Sony Action Camera AS300 (2016) – replaces 2014 GoPro Hero3+
Replaces my Sony Music Video recorder and GoPro Hero 3 as both my action camera and my wide angle camera that I can use for blogging, travel videos, action videos, etc and has optical image stabilization which no other action camera has! Also waterproof/dustproof as well and quite small, making it great for situations where my Osmo+ would be too heavy.

Displays

Asus PG27UQ (2018) – replaces my 2016 Dell InfinityEdge monitor, 2013 Panasonic Plasma TV
This is the display that does it all. 4K, Quantum dots, P3 color gamut, 144hz, Gsync, HDR, it does it all. I use it for everything since I dont have enough room in my room to put a TV. It’s the main display for my Asus Zenbook Pro Duo, as well as my display for my PS4 Pro, Nvidia Shield, Nintendo Switch, Panasonic UB820 UHD Blu-ray player, and PSTV. Thats a lot of responsibilities its carrying! But since it can do everything, short of having a TV and a separate monitor, this is the next best option for a do-it-all display.

Main Computer collection
10.5″ 2224×1668 – iPad Pro (2017) – 2.4Ghz A10X, 4GB RAM, 64GB SSD, 12MP camera, 2.2lbs – main tablet
13.3″ 3200×1800 – Porsche Design Book One (2017) – 7th gen Core i7, 16GB RAM, 512GB SSD, 3.7lbs – main convertible/portable laptop
15.6″ 1920×1080 – Alienware m15 (2019) – 8th gen Core i7, RTX 2060, 16GB RAM, 2.25TB SSD, 5lbs – main gaming laptop
CyberPowerPC SyberC Xtreme (2019) – 9th gen Core i5, RTX 2070, 32GB RAM, 3TB HDD + 1TB SSD, 25lbs – main gaming computer

Main Phone collection
5.8″ 1125×2436 – iPhone 11 Pro (2019) – A13 Bionic, 4GB RAM, 64GB Flash, iOS 13, triple 12MP F/1.8-2.4 13mm-52mm cameras, Lightning – main phone
5.8″ 1440×2960 – Samsung Galaxy S8 Active (2018) – Snapdragon 835, 4GB RAM, 64GB Flash, Android 9, 12MP F/1.7 camera, microSD, USBC – secondary phone/PMP

Other devices

Backup phones: Google Pixel 2, Essential Phone, Sony Xperia XZ1 Compact, iPhone SE, Blackberry Key2

Video game systems: PS3, PS4 Pro, PSTV, Nvidia Shield Pro, Cybiko Xtreme, Nokia Ngage, PS Vita, New Nintendo 3DS, Nintendo Switch, GPD Win 2, Nvidia Shield Portable, PSP Go, Razer Phone 2

UMPCs: Onemix Yoga 3, GPD Micro, Toshiba Libretto W100, Vulcan Flipstart, Sony Vaio UX280, Sharp Netwalker, OpenPandora, Fujitsu UH900, Sony Vaio P, Fujitsu U820, OQO Model 2, Samsung Q1, Gemini PDA

Backup Laptops:  MacBook Pro 13 (macOS), ThinkPad TP25 (business laptop), Onkyo DX (dual screen netbook), ThinkPad X240 (Win 7), Thinkpad X61 (Win XP), Dell Latitude D600 (Win 98)

Watches: Seiko Kinetic, Orient Sun and Moon Heartbeat LE, Junghans Meister Calendar, Oris GMT, Huawei Watch, Pebble Time Steel, Fossil Abacus, Neptune Pine, Casio DBC32 DataBank, Vector Luna

Misc Tablets: Sony Tablet P, iPad Air, Lenovo Flex 20

PMPs: Philips PMC, iPod Nano, MS Zune, Creative Zen vision m, Astell&Kern A&Norma SR15, Archos 7, FiiO M5

Flip Phones: Samsung Galaxy Folder 2, Motorola Razr2, Samsung Alias 2

Vertical Sliders: Sony Ericsson W995, Nokia N95, Samsung Exclaim

Horizontal Sliders: HTC Dream (Tmobile G1), HTC Touch Pro2, Nokia N900

Unique form factor: HTC Universal, Sony Xperia Play, Motorola Flipout, Nokia E70, HTC Advantage 7500, Sharp Sidekick, Nokia E90, LG EnvTouch, Jelly Phone, Palm phone, Nokia XpressMusic 3250

PDAs: Palm TX, Sharp Zaurus, Sony UX50, Zipit Z2, Casio BE300, Sharp YO180P, HP iPAQ 210, Psion 5MX, HP Jornada 720, MS Kin 2, Sony Mylo 2

Unique OS: Amazon Fire Phone, ZTE Open C, Samsung Z1, HP Pre 3, Blackberry Porsche 9981, Blackberry Passport, Nokia N810, Nokia Lumia 1020, Intex Aquafish, Nokia E7, HP Elite X3, Palm Treo 700p

Displays: Asus PG27UQ (gaming monitor), MMT FHD Monitor2Go (portable monitor), Royole Moon (HMD), Oculus Rift (VR)

Cameras: Sony HDR-AS300 Action Cam

Headphones: Master and Dynamic ME03 (earphone), Monster Gratitude (earphone), A&K Michelle (IEM), Fender FXA5 (IEM), Sony WF-1000XM3 (wireless earbuds), Sony 1000XM3 (wireless/NC/closed), Audeze EL8 (planar dynamic/open air)

Speakers: Yamaha TSXB72 (alarm), Google Home Hub (picture frame/assistant), Creative SoundBlasterX Katana (PC), Klipsch the Three (turntable), Bose Soundlink Revolve (portable), Sony Smart Bluetooth Speaker SP60 (alarm), Google Home Mini

Misc Audio Electronics: Creative SXFI amp, Creative E5, Behringer Xenyx Q502 (Mixer), Focusrite Scarlett 2i2 (USB recording interface), Panasonic UB-820 (UHD Blu-ray player), Fluance RT85 w/Ortofon Blue cartridge (turntable), Cambridge Audio Solo preamp

Microphones: Shure MV51 (PC), Shure SM58 (dynamic), MXL50 (condenser), Shure MV88 (iPhone)

Storage: 1x Synology DS412+, 2x Synology DS416j, 3x Synology 416slim (48TB all in RAID 1), 3x Patriot Memory USB sticks, 1x Porsche Design LaCIE external HDD

Keyboards: Logitech G610 (Alienware), Syber mechanical keyboard (CyberPowerPC), Lenovo Wireless Keyboard (Lenovo Flex), Mini Keyboard (Nvidia Shield)

Mice: Logitech G502 (Alienware), Logitech MX Anywhere 2S (HP), Syber Mouse (CyberPowerPC), MS Surface Mouse (Porsche Design), Lenovo Wireless Mouse (Lenovo Flex)

Guitar Amps: Milkman 1W+ (Fender partscaster), Boss Katana Mini (Travel Guitar), Vox Mini3 (Bohemian TNT), Vox MV50 Boutique + BC108 Cab (Fender Strat, Gretsch)

Guitars: Fender Stratocaster w/Rumpelstiltskin pickups, Fender Partscaster w/Lollartron pickups, Gretsch G520, Bohemian TNT w/Lollar Gold Foil pickups

Pedals: Boss TU3W (tuner), Boss DM2W (delay), BBE Wah (Wah), Dunlop EP101 (Booster/Preamp), Maxon TOD9 (TS type OD), Wampler Euphoria (D type OD), Xotic Compressor (Compressor), Keeley Omni Reverb (Reverb), Wampler Tumnus (K type OD), Boss RC3 (Looper)

Categories
Tech

Why did Apple skip the iPhone 9?

Every answer here praising Apple like they’re some kind of marketing genius or something. No, the truth is that Apple isn’t very consistent with their naming. Period.

Let’s take a look at all the iPhones and see the reasoning behind those names

iPhone – this is the first iPhone and as such, this naming is totally appropriate. Otherwise known as the first iPhone or iPhone 1.

iPhone 3G – this is the second iPhone. there was no iPhone 2 because the biggest feature of the second iPhone was 3G connectivity therefore it was called the iPhone 3G. This is the only time the iPhone was named after one of its technology features – and set the naming scheme for the next decade.

iPhone 3GS – this is the first time the ‘S’ was added denoting ‘speed’. In the future, iPhone models with the ‘S’ appended are usually incremental upgrades, with the S standing for the signature incremental improvement which is usually the processor/ram i.e Speed.

iPhone 4 – Because the second iphone was named the 3G, the next iPhones all follow in numerical order. Not only that but this really was the 4th generation iPhone, so the naming here makes sense. The form factor was also changed here, from curved sides to rectangular sides (IMO my favorite design). Design changes are usually denoted with (but now always) new iPhone (non S) numbers.

iPhone 4S – a speed and camera upgrade, and also adding Siri support, it makes sense for this model to be denoted with the ‘S’ added to it.

iPhone 5 – A display change from 3.5″ to 4″ along with the change to a lightning connector, as well as the first to support LTE, is the major differentiating factor here, warranting a new iPhone number.

iPhone 5C – this is the only time the iPhone has used a ‘C’ appended to it – this was meant to be the ‘cheaper’ version of the iPhone 5S – but the ‘C’ was never used for their ‘cheaper’ models ever again..
Edit
: I’ve been told that the C stands for “colors” not “cheap”. It still doesn’t make sense. Other iPhones have colors too. They never used C again.
Edit 2:
Ok I’ve been corrected again apparently it stands for ‘vibrant, bright colors’. Allow me to roll my eyes. In any case, it’s no less inconsistent and thus my point still stands.

iPhone 5S – a speed and camera upgrade, as well as introducing TouchID. No changes in design. These are noticeable incremental upgrades, so it makes sense for this model to be denoted with the ‘S’ added to it.

iPhone 6 – A display change from 4″ to 4.7″ is a design change, therefore warranting a new iPhone number.

iPhone 6 Plus – This was the first time the iPhone was offered in two different sizes at once. The ‘Plus’ model uses a 5.5″ screen but in every other respect was the same internally. Future ‘Plus’ models usually had a better camera upgrade.

iPhone 6S / 6S Plus – These were significant processor/camera upgrades that kept the iPhone 6 design, so it made sense for these models to be denoted with the ‘S’ added to it.

iPhone SE – I’ll cut Apple some slack here. Whether the SE stands for ‘Special Edition’ or ‘Small Edition’ this was meant to be a different line of phones. Although I think iPhone 6S Mini Would have been a better name and aligned with their iPad products more, as well as denoting the generation it was from.

iPhone 7 / 7 PlusThis is where Apple starts to become more inconsistent. There are design changes but they are not substantially different from the iPhone 6 design. The biggest difference externally is the removal of the headphone jack. Does that warrant a new number upgrade? Not sure. IP67 resistance is finally added. The Plus model (deviating from previous Plus models) has an extra telephoto lens. These are all internal upgrades – meaning the iPhone 7 / 7 Plus should not be a new version number, it should be another ‘S’ model, but since Apple obviously doesn’t want to name their next device ‘iPhone 6SS’ that’s why they bumped it up a number despite no design change.

iPhone 8 / 8 Plus – Why did this need to be a version number change? There is no design change at all, it looks identical to the iPhone 6/6S/7 and should really be called the iPhone 7S but I suppose the reason why Apple bumped this version is up, is because the iPhone X was released at the same time, and 7S and X seem to be too big of a gap (although they are skipping 9 anyways). So yeah.. this is a bit weird. It’s a purely hardware upgrade.

iPhone X – they released this at the same time as the iPhone 8. Granted, it’s a redesign – the screen is now a 5.8″ bezel-less albeit with a notch, and removes the home button in favor of FaceID, so it warrants a version bump. However, this is technically the first redesign of the iPhone since the iPhone 6. This should really be called the iPhone 7, not the X as the previous phones were all ‘S’ upgrades. But they went with 7, then 8, and then skipped 9, probably for the same reasons why Microsoft skipped Windows 9 (it sounds bad compared to 10 I guess as 10 conveys a much heavier upgrade, 9 just screams ‘almost there’), and they went straight to X, using a Roman numeral instead of an Arabic one no less.
Some dude answered below with ‘oh Apple changed their entire naming scheme and they are simplifying and unifying their naming with their computers now! no more S/Plus models!’ How wrong you were.

iPhone XS / XS Max – Oh boy. Back to the ‘S’ naming again. It makes sense this time because XS is an incremental upgrade – but why the XS Max instead of XS Plus?? In the future Apple has now changed their ‘Plus’ naming for their bigger models to ‘Max’ now. Ok… so XS Plus doesn’t roll off the tongue as well? I don’t think its a big difference.

iPhone XR – This is just weird. If this is supposed to be the cheaper model.. why not use the ‘C’ naming from the 5C? the XC doesn’t sound that bad. Instead it’s ‘R’ for some reason. I have no idea what the R might stand for. It has this ‘liquid retina’ display but that’s just marketing talk for Apple’s standard IPS display.
Edit: Someone told me it’s because the ‘R’ comes before ‘S’ in the alphabet and this is the cheaper model thus it’s the R. Wow. They did not use this naming for the iPhone 5C (cheaper than than the 5S) or the iPhone SE (cheaper than the 6S), and somehow I’m willing to bet Apple will not name the next cheaper model the 11R. It just sounds so weird. Sounds to me that like the 5C, this is a ‘one off’ naming.

iPhone 11 Pro / Pro Max – Back to Arabic numerals again. Ok.. and just to be clear, the new flagship model has the ‘Pro’ appended to it. What’s ‘Pro’ about it? An upgraded camera with a new lens. Ok… first of all why does that make it more ‘Pro’ than previous iPhones, and why does it warrant a version number upgrade? The design is unchanged from the iPhone XS. And now you have ‘Pro Max’ as well… this naming is really getting out of hand.

iPhone 11 – yes this is the successor to the iPhone XR as the cheaper model (the Pro model is the flagship). And no, I have no idea why it’s the 11, should be the iPhone XRS right? incremental upgrade, no design change.

So there you have it, Apple is inconsistent with its naming.

In particular I take issue with:

iPhone 3G – named after a technology in the phone, this was never done again

iPhone 5C – the only time they use the ‘C’, they don’t use it ever again for their ‘cheaper’ models or other colored models..

iPhone 7 – not a redesign, but gets a version bump

iPhone 8 – not a redesign, but gets a version bump

iPhone X – uses roman numerals, skips 9

iPhone XS Max – Uses Max instead of Plus for some reason

iPhone XR – why the R?? that’s just random.

iPhone 11 Pro – Where did the ‘Pro’ come from? It’s not more ‘Pro’ than previous upgrades were. And also not a redesign, but gets a version bump.

What’s their next phone? iPhone 12S Air Max?

Categories
General

Is 2019 the end of Apple?

No, but I will tell you one thing.. Apple is stagnant.

They’ve been forced to raise the price of their products in order to make up for the reduction in sales, especially in China where Huawei and Xiaomi are eating their lunch. In the beginning Apple was selling well there because they were portrayed as a ‘luxury’ brand but now Huawei makes phones just as or more (see Mate X) expensive than Apple, Chinese no longer need to buy Apple when they can buy a Chinese product and support their own country.

Like all the other answers said, Apple’s financials are still great and they are still taking the lion’s share of smartphone profits – no surprise there. But they are in danger of losing their market share, and they cannot keep raising prices of their products in order to make up for it forever.

And one can easily see why they are losing market share – they are a premium product. The cheapest macOS device is $799 (Mac Mini). That’s insane. that was $499 a few years ago, and the price increased 60%. The new Macbook Air Retina starts at $1199 – a 20% increase from the old $999 Macbook Air. They are pricing themselves out to the point where only Apple faithful will keep buying.

They are basically coasting on their high loyalty customers – but who knows how long that will last? Apple Watch, AirPods, HomePod, Apple TV – what do all these have in common? They are for iOS / macOS users. A Windows / Android user has no incentive to switch over. If they are not on iOS or macOS the products Apple sells are not going to work well – or not work at all.

Another symptom of decline is instead of focusing on new R&D they’ve been iterating a lot on existing products. Look at how many iPads they sell now – the low end iPad iPad, the smaller iPad Mini, the more premium iPad Air, the 11 inch iPad Pro and the 13 inch iPad Pro

Now let’s look at the iPhones they are still selling – the iPhone 7 (for some reason still selling on their website), the iPhone 8, the iPhone XR, iPhone XS and iPhone XS Max

Now lets look at the Macbooks – there’s the 12 inch Macbook, the old 13 inch Macbook Air they are still selling, the 13 inch Macbook Air Retina, the 13 inch Macbook Pro without touchbar, the 13 inch Macbook Pro with touchbar, the 15 inch Macbook Pro with touchbar

Wow, that’s a lot of overlap.

Remember when Steve Jobs came back as CEO and focused Apple into making only one product for each category? Consumer desktops, consumer laptops, professional desktops, professional laptops? Apple should really take note because confusing consumers is not really what Apple stands for.

Steve Jobs made it easy for non Apple users to get into the ecosystem. Buy an iPod Mini, release iTunes for Windows, switch Macbooks from PowerPC to Intel architecture etc these are all moves done to make Apple more mainstream. Tim Cook has done the opposite – all his new products are only for use by existing Apple users. If I wanted to just get an Apple Watch but I have a Samsung phone – uhh nope doesn’t work. HomePod? doesnt work with Spotify or Tidal. AirPods? Yeah they can do bluetooth – but you lose out on that special W1 chip and then there’s no reason to get it over competing wireless earbuds.

And even to Apple faithful – how many customers did they lose with that Macbook Pro all USBC move? the butterfly keyboard? taking away the headphone jack in the iPhone 7?

So while Apple is far from being dead in 2019 they are certainly on the decline.